Alexander Tochilovsky: Close reading

Educator, designer and curator Alexander Tochilovsky from The Herb Lubalin Study Center of Design & Typography in New York will speak at UMPRUM.

Alexander Tochilovsky's lecture will be about the role of design archives and I question whether they are still of value to contemporary expertise. More importantly, a presentation of what one knows or thinks one knows about the history of typography and design. Models of alternative practice of working with archives and the past of design will also be presented.

Alexander Tochilovsky was born in Odessa, USSR. He immigrated to the US in 1989 and earned a bachelor's degree from The Cooper Union in 2000, focusing on graphic design and photography. He worked as a designer and later earned an MFA in 2D Design from Cranbrook Academy of Art. After returning to New York, he began teaching at The Cooper Union School of Art. In 2009 he curated the Lubalin Now exhibition and in 2010 he became the curator of the Herb Lubalin Study Center for Design and Typography. Since 2010, he has organized several exhibitions, such as Appetite, Pharma, Type@Cooper, Image of the Studio and We Dissent. Since 2007, he has been teaching typography and graphic design at several universities and co-founded the Type@Cooper program. He also participates in the organization of the Typographics conference and created digital projects for the Lubalin Center.