SP: Curso Marketing de Preço e Táticas de Precificação #14 [pré-lançamento]

How to work the price P within marketing strategies and develop anti-pricing tactical projects. < /Div> event on linkedIn

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Event in Sao Paulo on demand format

The schedule format on demand makes it possible to carry out course themes outside our annual fixed programming. So enjoy! Buy your pre-registration and warn your friends and companies to be able to take this course at the convenience of your city. Nothing better.

course agenda

In this format the class will have the schedule defined only after all pre-registrations sold. Then the dates will be set together with all pre-registered, who may later buy their registration in the class as an individual or legal entity. Performing the course at reduced price: professionals (individuals) of R $ 850 for R $ 680. Hitting only the difference, for example, for individuals for R $ 643. Therefore, only the purchase of the "pre -registration fee" does not guarantee participation in the course - it is necessary to buy the registration in reduced by paying the difference. Pre-registration?

Yes. At any time you can give up the bought pre-registration and soon do not have access to the reduced price of PF registration. It will be enough to request that cancellation and reimbursement will be done. Value

Price Fundamentals: The Concept of Elasticity

Price Objectives and Strategies In relation to Marketing

Price Cost and Composition Formation

Module 2. Retail

Buyer Behavior Face to Price

Rules for Promotion and Discounts

Price Portfolio and How to Work Combos

Price Tactics as a function of competition

module 3. Precification

• Increasing price with profitability
• Determination of price influencing variables
• differences between product and services pricing
• Attributes and perception of value
• Exercises and Simulations Projects

Teacher

Marcelo Miyashita - is one of the main names in marketing in Brazil. In 2015 joined the hall of fame of the Brazilian Academy of Marketing. From 2007 to 2011 it received the title of Marketing Expert and in 2006 received the Marketing Best-Granted by the main organizations that promote marketing in the country: Reference Publisher (which edits the newspaper Propmkt and Marketing Magazine), Madiamundomarketing and FGV-EAESP. He is a speaker and director of Miyashita Consulting, consulting and training that since 2003 has trained over 9,000 professionals in more than 550 editions of executive courses and business training. He has 29 years of academic career as a teacher in postgraduate and MBA courses. He is a postgraduate degree from ESPM and publicist by Cásper Libero, where he has also taught for 15 years. Price;

entrepreneurs and entrepreneurs who need to determine price on their business plans' offerings; Advanced knowledge in accounting, finance and economy is not needed;

Course with coordination and responsibility of Prof. Marcelo Miyashita, awarded and recognized and academic marketing,

13 face -to -face classes applied since 2011; Marketing Consulting with 576 classes held and 9,260 certified professionals since 2003, in 22 capitals of Brazil.

Check out ex-student testimonials of this course: https://www.miyashita.com.br/cursos/curso-de-re-preco-e-tatica-de-precificao/

Sales Policy

We work with 2 types of registration (individual and legal entity). Each type with a registration procedure:

• Individuals: from $ 680 to $ 850. Check out the Miyashita Consulting website with interest without interest . Participation in the course is only confirmed by proving the respective payment.
• Legal entity: R $ 850 per employee, with invoiced payment. The PJ registration procedure is not online. It is necessary to contact our service (email: [email protected] or WhatsApp 11 99412-4955) and provide company data for analysis (corporate name, CNPJ and CEP address) along with data from participating employees (full name, office, email and phone). Then the procedure for revenue and confirmation of participation in the course is started.