Spending money on ads but not sure what’s actually working?

You'll learn how to allocate your budget smartly, sequence your creatives effectively, and finally measure what really works.

Spending money on ads but not sure what’s actually working?

Then this is the session you can’t afford to miss.

Our next speaker, Peter Mittermayer (Head of the Large Client Segment Team at Aleph across Austria, Switzerland & Belgium), will reveal a practical multi-platform playbook that top brands use to win attention, build trust, and measure real impact—without the usual marketing fluff.

In his session “Right Audience, Right Channels: A Practical Multi-Platform Paid Ads Playbook,” you’ll discover:

• The unique role of each platform in brand building and how to reach your core audience consistently.
• How to master cross-platform sequencing, creative variations, and smart budget allocation.
• How to prove impact with shared KPIs, deduplicated reach & effective frequency.

Why join? Because this is not theory: it’s a clear, actionable roadmap to get more out of every ad dollar you spend. If you’re running ads and want results that actually move the needle, you need to be in the room.