VCW Journey Certification: Intermediate-Level Certification

Lead innovation and tackle concrete challenges with the Value Creation Wheel (VCW) through co-creation, strategic decision-making, and AI.

Join the VCW Journey Workshop, a hands-on program (total of 24h) designed to provide you with an immersive learning experience. Gain intermediate-level certification from the VCW Lab @ Nova SBE and dive deep into the Value Creation Wheel (VCW) methodology, a proven approach transforming businesses worldwide. Over several days, you'll combine theoretical insights with practical, co-creation sessions to solve real-world challenges brought by leaders.

You’ll work in teams, applying VCW to address the organizational challenges that matter most, while learning from industry leaders and peers.

What to Expect:

Laying the Foundation (Thursday 23rd, 14h:00 - 18h:00):
The workshop begins with two round tables, “Innovation, Decision, and Problem-Solving” and “VCW Impact”. Leaders will then present key challenges to be addressed, followed by team formation to align challenges with priorities, objectives, and KPIs.

Theory and Co-Creation Sessions (Friday 24th, Monday 27th, Tuesday 28th, and Wednesday 29th, 09h:00 - 13h:00):
Each session integrates brief theoretical introductions to key VCW concepts with team-based co-creation activities. Teams will apply the methodology to tackle real challenges, developing practical and actionable solutions.

Final Presentations (Thursday 30th, 09h:00 - 13h:00):
On the final day, each team will present the solutions developed during the co-creation sessions. This is an opportunity to showcase the innovative ideas generated throughout the workshop and receive constructive feedback from peers and facilitators, setting the stage for implementation.

You Will Gain:

• Renowned Certification: Earn the VCW Journey Certification from the VCW Lab @ Nova SBE.
• Hands-On Experience: Apply the VCW methodology in collaborative, co-creation sessions to solve real-world challenges presented by industry leaders and decision-makers.
• Networking Opportunities: Connect with industry leaders, innovators, and professionals, including representatives from Benfica, CTT and WhyMob, expanding your network within leading organizations.
• Future Collaboration: Explore future collaboration opportunities with the VCW for consulting services and other projects.